• $PURPOSE TOKEN SALE

  • COMING SOON

  • $PURPOSE TOKEN SALE

  • COMING SOON

  • $PURPOSE TOKEN SALE

  • COMING SOON

Invest in affordable housing

$PURPOSE Token is Now LIVE

$PURPOSE Token Sale

The first tokenized lending fund for affordable & mixed-income housing.

  • Earn passive income from real loan repayments

  • Fund real estate projects & make an impact

  • Backed by real lending, not speculation

The first tokenized lending fund for affordable & mixed-income housing.

  • Earn passive income from real loan repayments

  • Fund real estate projects & make an impact

  • Backed by real lending, not speculation

The first tokenized lending fund for affordable & mixed-income housing.

  • Earn passive income from real loan repayments

  • Fund real estate projects & make an impact

  • Backed by real lending, not speculation

A $300 Billion+
Housing Crisis

The U.S. has a 7 million-unit housing shortage. The affordable housing sector needs over $1 trillion to solve the shortage, with a $330B gap annually for new construction and rehabilitation.

$PURPOSE


Tokenized Lending

PFP’s tokenized lending model provides a transparent, blockchain-backed solution for affordable & mixed-income housing. By enabling co-ownership from funders instead of relying on banks, offering competitive 9-12% loan rates, reinvesting repayments to sustain growth, and ensuring on-chain transparency, PFP creates a secure and scalable alternative to traditional financing.

Key Challenges in Affordable Housing & Lending

The housing crisis is growing, and traditional financing models fail to address it. PFP is solving the most pressing challenges that have left millions without affordable housing.

Severe Housing Shortage

The U.S. faces a 7 million-unit housing shortage, with millions priced out due to rising costs. *National Low Income Housing Coalition

$300B+ Funding Gap

The affordable housing sector needs over $1 trillion to solve the shortage, with a $330B gap annually for new construction and rehabilitation. *The Gap: A Shortage of Affordable Rental Homes

High Private Lending Rates

Small developers face interest rates between 15%-20%, making projects financially unsustainable. *National Real Estate Investor

Limited Access to Capital

Over 80% of small developers struggle to secure bank financing, with minority-led firms controlling just 1.5% of real estate assets. *Enterprise Community

100% of the Interest and Fees Go to Stakers

How Staking Rewards Work

With $PURPOSE, Investors can earn passive income from real loan interest—no speculative inflation. 100% of interest and origination revenues are distributed to stakers, ensuring sustainable, non-inflationary rewards.


Example of How Staking Rewards Work:

  • A $300K loan at 9% annual interest earns $13,500 in 6 months

  • A 1% origination fee adds $3,000, bringing total revenue to $16,500

1.

Stake Your $PURPOSE Tokens

Lock up your tokens in the staking pool to start earning. By committing your stake, you support PFP’s ability to lend—without your tokens being lent out. Your stake determines your proportional share of real loan repayments.

1.

Stake Your $PURPOSE Tokens

Lock up your tokens in the staking pool to start earning. By committing your stake, you support PFP’s ability to lend—without your tokens being lent out. Your stake determines your proportional share of real loan repayments.

1.

Stake Your $PURPOSE Tokens

Lock up your tokens in the staking pool to start earning. By committing your stake, you support PFP’s ability to lend—without your tokens being lent out. Your stake determines your proportional share of real loan repayments.

2.

Funds Are Lent to Borrowers

Staked capital funds affordable housing and workforce development loans. Borrowers undergo rigorous vetting to ensure trust and sustainability.

2.

Funds Are Lent to Borrowers

Staked capital funds affordable housing and workforce development loans. Borrowers undergo rigorous vetting to ensure trust and sustainability.

2.

Funds Are Lent to Borrowers

Staked capital funds affordable housing and workforce development loans. Borrowers undergo rigorous vetting to ensure trust and sustainability.

3.

Loan Interest Generates Returns

As borrowers repay loans with interest, 100% of the loan interest revenue and origination fees go directly to the staking community.

3.

Loan Interest Generates Returns

As borrowers repay loans with interest, 100% of the loan interest revenue and origination fees go directly to the staking community.

3.

Loan Interest Generates Returns

As borrowers repay loans with interest, 100% of the loan interest revenue and origination fees go directly to the staking community.

4.

Earn and Reinvest

Rewards are distributed based on your stake size, with the option to compound for higher returns. The more you stake, the more the rewards.

4.

Earn and Reinvest

Rewards are distributed based on your stake size, with the option to compound for higher returns. The more you stake, the more the rewards.

4.

Earn and Reinvest

Rewards are distributed based on your stake size, with the option to compound for higher returns. The more you stake, the more the rewards.

Your Rewards

Your Rewards

Projected Staking Returns

Below is an estimate of staking returns based on different funding levels in Year 1

Capital RaisedCapital DeployedLoan IncomeAvg. Return Per TokenEstimated APY
$2M$1.7M$306K$0.029.18%
$10M$8.5M$1.53M$0.0312.24%
$50M$46M$8.28M$0.0313.25%

Early Stakers. Earn More.

As AUM grows, APY increases, making early participation more profitable.

Real Returns, Not Speculation.

Unlike most staking platforms, PFP’s returns come from actual loan repayments.

Passive Income with Impact.

Investors earn while funding real housing projects

$PURPOSE Token Lifecycle

$PURPOSE powers PFP’s lending, letting investors earn real returns while funding housing. Tokens are escrowed for 6 months, with pre-staking options to earn from loan interest. After unlocking, full staking continues as repayments fuel growth.

Purchase $PURPOSE

User purchases tokens via email or wallet (MetaMask, Coinbase, etc.)

Tokens Held in Escrow

Tokens are held in escrow for 6-month lock-up period.

Tokens Unlock

After 6 months, tokens are moved to the user's wallet.

Start Earning Rewards

User starts earning rewards based on the model.

Purchase $PURPOSE

User purchases tokens via email or wallet (MetaMask, Coinbase, etc.)

Tokens Held in Escrow

Tokens are held in escrow for a 6-month lock-up period.

Tokens Unlock

After 6 months, tokens are

moved to the user's wallet.

Start Earning Rewards

User starts earning rewards based on the model.

Create Embedded Wallet

Create Embedded Wallet

A non-custodial wallet is
automatically created for the user (Other wallets may also be used)

A non-custodial wallet is
automatically created for the user (Other wallets may also be used)

Pre-Staking Option

Pre-Staking Option

User opts for pre-staking by checking a box.

User opts for pre-staking by checking a box.

Re-Confirm Staking

Re-Confirm Staking

User re-confirms staking to
earn rewards.

User re-confirms staking to
earn rewards.

Purchase $PURPOSE

User buys tokens using their email address.

Create Embedded Wallet

A non-custodial wallet is
automatically created for the user (Other wallets may also be used)

Pre-Staking Option

User opts for pre-staking by
checking a box.

Tokens Unlock

After 6 months, tokens are
moved to the user's wallet.

Tokens Held in Escrow

Tokens are held in escrow for a
6-month lock-up period.

Re-Confirm Staking

User re-confirms staking to earn rewards.

Start Earning Rewards

User starts earning rewards
based on the model.

Why Invest in $PURPOSE?

You'd be hard pressed to find a money market, or mutual fund, where you actually know where your dollars are going. Let alone having a social impact option. The PFP platform provides transparent fund and treasury management, showing real-time insights into loans disbursed, payments received, assets under management, and total token supply.

Make an impact and invest in ESG

Spending power is real, you can make an impact with your dollars and earn yield.

Lend and earn with digital assets

Lend with USDC, ETH, or USD. Pick the option that's best for you.

Technology Forward

We streamline payments to borrowers with our banking and accounting integrations, shortening the time it takes for borrowers to access capital.

Transparency

Our underlying infrastructure enables real-time visibility into our fund and treasury management.

Support the development of Real World Assets

Real World Assets takes blockchain beyond just technological innovation and brings in the real world application for the majority.

Portfolio Diversification

Diversify your portfolio across asset classes, sectors, and regions to mitigate risks and optimize returns while driving social impact.

Make an impact and invest in ESG

Spending power is real, you can make an impact with your dollars and earn yield.

Lend and earn with digital assets

Lend with USDC, ETH, or USD. Pick the option that's best for you.

Technology Forward

We streamline payments to borrowers with our banking and accounting integrations, shortening the time it takes for borrowers to access capital.

Transparency

Our underlying infrastructure enables real-time visibility into our fund and treasury management.

Support the development of Real World Assets

Real World Assets takes blockchain beyond just technological innovation and brings in the real world application for the majority.

Portfolio Diversification

Diversify your portfolio across asset classes, sectors, and regions to mitigate risks and optimize returns while driving social impact.

Sign up Today

BUY $PURPOSE

BUY $PURPOSE

We are accepting pre-sign ups for interested Investors. By signing-up you’ll be notified when we begin accepting applications. 

We are accepting pre-sign ups for interested Investors. By signing-up you’ll be notified when we begin accepting applications. 

FAQ

Purpose For Profit is a registered 501c(3), your support will help fund affordable housing. Contributions can be made in USD, BTC, ETH, USDC, USDT.

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What do I get for purchasing $PURPOSE tokens?

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What’s the lock-up period for tokens?

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How do staking rewards work?

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How does PFP create impact?

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Is PFP a real estate fund?

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What’s next for PFP?

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How can I get involved?

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What do I get for purchasing $PURPOSE tokens?

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What’s the lock-up period for tokens?

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How do staking rewards work?

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How does PFP create impact?

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Is PFP a real estate fund?

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What’s next for PFP?

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How can I get involved?

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What do I get for purchasing $PURPOSE tokens?

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What’s the lock-up period for tokens?

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How do staking rewards work?

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How does PFP create impact?

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Is PFP a real estate fund?

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What’s next for PFP?

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How can I get involved?

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Purpose

for Profit

We aim to make affordable housing, and other complex social and environmental issues, approachable through innovative and sustainable funding models that are also equitable wealth building opportunities so we can all do good and do well.

© 2025 Purpose for Profit

Purpose

for Profit

We aim to make affordable housing, and other complex social and environmental issues, approachable through innovative and sustainable funding models that are also equitable wealth building opportunities so we can all do good and do well.

© 2025 Purpose for Profit

Purpose

for Profit

We aim to make affordable housing, and other complex social and environmental issues, approachable through innovative and sustainable funding models that are also equitable wealth building opportunities so we can all do good and do well.

© 2025 Purpose for Profit