Invest in affordable housing
A $300 Billion+
Housing Crisis
The U.S. has a 7 million-unit housing shortage. The affordable housing sector needs over $1 trillion to solve the shortage, with a $330B gap annually for new construction and rehabilitation.
$PURPOSE
Tokenized Lending
PFP’s tokenized lending model provides a transparent, blockchain-backed solution for affordable & mixed-income housing. By enabling co-ownership from funders instead of relying on banks, offering competitive 9-12% loan rates, reinvesting repayments to sustain growth, and ensuring on-chain transparency, PFP creates a secure and scalable alternative to traditional financing.
Key Challenges in Affordable Housing & Lending
The housing crisis is growing, and traditional financing models fail to address it. PFP is solving the most pressing challenges that have left millions without affordable housing.
Severe Housing Shortage
The U.S. faces a 7 million-unit housing shortage, with millions priced out due to rising costs. *National Low Income Housing Coalition

$300B+ Funding Gap
The affordable housing sector needs over $1 trillion to solve the shortage, with a $330B gap annually for new construction and rehabilitation. *The Gap: A Shortage of Affordable Rental Homes
High Private Lending Rates
Small developers face interest rates between 15%-20%, making projects financially unsustainable. *National Real Estate Investor

Limited Access to Capital
Over 80% of small developers struggle to secure bank financing, with minority-led firms controlling just 1.5% of real estate assets. *Enterprise Community
100% of the Interest and Fees Go to Stakers
How Staking Rewards Work
With $PURPOSE, Investors can earn passive income from real loan interest—no speculative inflation. 100% of interest and origination revenues are distributed to stakers, ensuring sustainable, non-inflationary rewards.
Example of How Staking Rewards Work:
A $300K loan at 9% annual interest earns $13,500 in 6 months
A 1% origination fee adds $3,000, bringing total revenue to $16,500
Projected Staking Returns
Below is an estimate of staking returns based on different funding levels in Year 1
Capital Raised | Capital Deployed | Loan Income | Avg. Return Per Token | Estimated APY |
---|---|---|---|---|
$2M | $1.7M | $306K | $0.02 | 9.18% |
$10M | $8.5M | $1.53M | $0.03 | 12.24% |
$50M | $46M | $8.28M | $0.03 | 13.25% |
Early Stakers. Earn More.
As AUM grows, APY increases, making early participation more profitable.
Real Returns, Not Speculation.
Unlike most staking platforms, PFP’s returns come from actual loan repayments.
Passive Income with Impact.
Investors earn while funding real housing projects
$PURPOSE Token Lifecycle
$PURPOSE powers PFP’s lending, letting investors earn real returns while funding housing. Tokens are escrowed for 6 months, with pre-staking options to earn from loan interest. After unlocking, full staking continues as repayments fuel growth.
Why Invest in $PURPOSE?
You'd be hard pressed to find a money market, or mutual fund, where you actually know where your dollars are going. Let alone having a social impact option. The PFP platform provides transparent fund and treasury management, showing real-time insights into loans disbursed, payments received, assets under management, and total token supply.
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FAQ
Purpose For Profit is a registered 501c(3), your support will help fund affordable housing. Contributions can be made in USD, BTC, ETH, USDC, USDT.
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